The Geneva Association - Ageing of the European population and its effects on financial markets
    
        
            
                
            Source: Asia Insurance Review | Dec 2012
         
     
    
    
    
    
    
    
    
    Though everyone knows the European economy is going through some very hard times, Mr Bruno Pfister of Swiss Life SA highlights the problem of its ageing population that may well turn out to be the biggest challenge of them all.
    
    
    
    
    
	
        
		
        
            
                
				
					
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