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Technical Feature - Distribution in life insurance: Being available through multi-channel distribution

Source: Asia Insurance Review | Apr 2009


With the marketplace changing daily and customer needs growing in sophistication as well, AXA is committed to reach its customers through its diverse distribution channels and products. Mr Keith Perkins, Regional Chief Operating Officer, AXA Asia Pacific Holdings Ltd (AXA Asia Life) tells us how the global insurer is positioning itself as a trusted company with the help of its multi-channel distribution networks.

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