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The Last Page - It’s all happening in India!

Source: Asia Insurance Review | Mar 2010

Driving through any Indian city, some of the brightest billboards that catch your eye would be promoting insurance products. Most of them are from joint ventures of big international brands like Max New York Life, Aviva, Tata AIG and MetLife. India’s top life insurer, the Life Insurance Corporation of India (LIC), is also not left out, it being a regular advertiser as well.

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