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Microinsurance Focus - Savings and insurance: A potential niche for Asian microinsurers’ investment

Source: Asia Insurance Review | Jul 2011

Microinsurance practitioners are paying increasing attention to ways in which customers might be encouraged to combine savings with insurance. While the products may appear simple to customers, they are complex to manage. Ms Sarah Bel and Ms Lauren Peterson, both from Microinsurance Innovation Facility, and Mr Rob Rusconi of Tres Consulting, present preliminary lessons on how to design product features that best serve the interests of both providers and clients.

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