Cover Story : Earning a Good Reputation Through Claims Handling
Source: Asia Insurance Review | Dec 2008
In recent years, the role of claims management has seen an evolution of processing and handling methods. After all, settling claims is the raison d’être of the insurance industry. At the same time, the growing importance of benchmarking a claims process is seeing greater popularity as it helps companies to understand their own processes and what is important for customers. During the 5th Asian Conference on Claims Management in Insurance, held in Singapore in early October, claims experts shared their experiences on Winning Customers Through World-Class Claims Management, which incidentally, was the theme of the event. Our journalist, Ms Min Yong, reports.
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