Country Profile - China: Managing China's Product Recall Crisis
Source: Asia Insurance Review | Nov 2007
The product recall crisis in China, affecting tens of millions of items ranging from poisonous pet food and faulty tyres to lead-painted toys, has dominated headlines in recent months. The tag “Made in China” on manufactured products now raises suspicion in the minds of many consumers in Western markets. Mr Stuart Bassett, Managing Director of Marsh Risk Consulting (Asia Pacific), shares how insurers can help their clients plan investigative and recall procedures efficiently and minimise bad publicity.
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